Kady PotterSep 20, 20203 minHow comedy writing can make you a more confident copywriterWhen I meet people, I tell them that I’m a freelance copywriter and comedy writer. Mid-handshake, they stop and give me an odd look. A...
Kady PotterJul 13, 20173 minOn the internet, you can be anybody... dudeSo, I have a job that involves running social media accounts. I try to do this without sounding too much like myself. That's the point of...
Kady PotterJun 21, 20175 min50% response rate to a cold marketing email: what worked for meSince April, in between working on other things, I've sent out exactly 100 marketing emails. Before starting, I checked out what the...
Kady PotterApr 25, 20172 min5 incredible reasons why clickbait-y listicles with stupid titles like this need to get in the seaYes, I know. But you clicked, didn't you? So here we are. 1. They're overdone, overrated, unoriginal, and uninspired Listicle. Noun. "A...
Kady PotterJan 25, 20173 minHow to REALLY be a successful freelance writer in JapanAfter nearly a year on a Working Holiday visa, picking up bits of work where I can., remaining here as a freelance copywriter isn't...
Kady PotterAug 22, 20162 minInterpreting a brief, writerly or wronglyA quick confession (quick compared to how long some of my other blog posts can get, anyway). I've had a few copywriting jobs in my time...
Kady PotterMay 1, 20163 min#CopyWelcome - the recapA huge, huuuuge thank you to everyone who came to 'Welcome to copywriting'. If you weren't there, here's what you missed. If you were...
Kady PotterApr 14, 20162 minA job that's easy on the eye (and stomach, and liver, and...)"Spending all day staring at your computer screen must really hurt your eyes." For some reason, I get this a lot. It's probably because I...
Kady PotterMar 6, 20162 minWinning at life, one sock at a timeTwitter is a wonderful, wonderful thing. The 2010s were the heyday of 'Retweet to win' competitions. They were everywhere, until the...
Kady PotterOct 27, 20152 minDo I look like a copywriter to you?I stopped growing quite early on. I was a premature baby, and the doctors were convinced that I would keep on growing after everybody...
Kady PotterOct 13, 20153 minWhich 'flavour' of writer are you?There are lots of different kinds of writers. You've got your copywriters, content writers, social media writers, authors, screenwriters,...
Kady PotterMay 7, 20152 minFive reasons *not* to become a freelance copywriterYou might've seen the articles posted on Twitter or LinkedIn over the last few months (or years...) on how to make it as a freelance...
