Japanese Cosplay Photo-3
My name's Kady Potter: Kady as in 'the name nobody can pronounce correctly', and Potter as in 'No, I'm not Harry's sister'. I've been a copywriter, comedy writer, and 'misplaced apostrophe spotter' since 2010.
I started out doing print and digital marketing and copy work for brands. I've also worked at a London copywriting agency, writing everything from hashtagged Twitter updates to thousand-word articles. And now I live in Japan, marketing all kinds of stuff to global consumers in English. With some freelance on the side, when time (and the Japan-UK time difference) allows.
Variety is the spice of life (with paprika a close second), and cliché aside it's what I thrive on. I work best when I have lots of different things to do, and I take to a new tone of voice like a duck to bread.
Plus, I love being a copywriter. I can't imagine doing anything else. This isn't a dalliance, or a crush, or a phase. I've built the career I wanted, and I make lots of clients happy. Take someone else's word for it - see my testimonials.
Other things that I love doing include:
trying new kinds of tea
making terrible, groan-worthy puns
eating lots of sweet things
exploring, wherever I may be
meeting other creative people (why not say hi?)
making bullet-pointed lists
using bullet-pointed lists on my website, to the chagrin of other copywriters