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October 26, 2016
"Can you start a sentence with 'and'? How about 'but'?"
The 'opening with a conjunction' issue is the copywriter equivalent of an old chestnut. Oft-trodden...
September 20, 2016
I was inspired to write this post by 2 things.
1) the dubious proverb 'cabbage twice cooked is death', something I might well save for another post another...
February 8, 2016
I've had my Twitter account since 2009. It's built up into a rather substantial thing, with over 1,000 followers (that's big to me, okay?) and lots of nice...
May 18, 2015
It's taken long enough to get clients to understand why they need a copywriter. Then, Google's algorithms made it necessary to explain the value of SEO. An...
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November 15, 2019
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