WHAT I DO
May 19, 2018
This month, I found a 'how to work in marketing in Japan as a foreigner' blog post on Twitter. It'd been written by another non-Japanese person, so I gave...
August 20, 2017
At work, I've been working on boosting our social media following. After spending weeks trying various ways to cultivate more organic Facebook likes, we sa...
July 14, 2017
So, I have a job that involves running my company's social media accounts.
I try to do this without sounding too much like myself. That's the point of being...
August 23, 2016
I've had a few copywriting assignments I was sure I'd nailed, based on the brief... and the client didn't share my view. Not many, all told, n...
December 7, 2015
Over the past week or so, I've been involved in several projects which have some element of gender-specific copy as part of my brief. This has obviously go...
May 13, 2015
Just a quick note, this one. If you've ever used 'content' and 'copy' interchangeably, give over. They are not the same thing.
Content is so much more than...
Hitting the 'pause' button on my Japan adventure
November 15, 2019
Aji WOW: Peyoung GIGAMAX (over 2,000 calories of) yakisoba
October 14, 2019
Aji WOW: convenience store fish & chips
September 9, 2019
Getting sick and needing a doctor, hospital, or ambulance in Japan - learn from my experience
July 6, 2019
Time for a short break, I reckon.
I'm leaving Japan temporarily, because of changes to my mental health (and some changes to the way I think right now...
November 2019 (1)
October 2019 (1)
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July 2019 (1)
May 2019 (2)
March 2019 (1)
January 2019 (1)
September 2018 (2)
June 2018 (1)